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Woven with Purpose

A love letter to India's weaving heritage

Born from a Grandmother's Silk Cupboard

Our founder, Priya Shah, grew up watching her grandmother unfold sarees from old steel trunks — each one carrying stories of weddings, festivals, and everyday grace. When Priya moved to a city, she struggled to find sarees that matched the quality and authenticity she'd grown up with.

In 2019, she made her first trip to Varanasi's weaving lanes, met the families behind the looms, and realised that master weavers were struggling to reach customers willing to pay fair prices for their art.

Rangsaga was founded in 2020 with a simple mission: connect conscious buyers directly with the artisans who weave their sarees — ensuring fair wages, authentic craft, and transparent stories.

Weaver at loom

Our Values

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Fair Trade

Weavers receive 60–70% of the selling price — significantly above industry average. Dignity, not charity.

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Sustainable Craft

Natural dyes, no synthetic shortcuts. Our packaging is 100% recyclable. Craft for the next generation.

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Radical Transparency

Every saree comes with a card naming the weaver, their village, and the tradition behind it.

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Women-Led

Over 70% of the artisan families we work with are led or co-led by women weavers.

Our Journey

2019

First visit to Varanasi weaving clusters. Met 12 artisan families.

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2020

Rangsaga launches with 40 sarees. Sells out in 3 weeks.

2021–22

Expanded to Kanjeevaram, Chanderi, and Paithani traditions. 500+ customers.

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2023

Featured in Vogue India & Elle. 1,500+ sarees delivered across India.

2025

2,500+ happy customers. 150 artisan families. New bridal collection launching.

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Meet the Team

Priya Shah

Priya Shah

Founder & Curator

Weaving enthusiast, storyteller, and the heart behind Rangsaga.

Ravi Patel

Ravi Patel

Artisan Relations

Travels to weaving clusters, building relationships with master weavers.

Sneha Iyer

Sneha Iyer

Customer Experience

Makes sure every customer feels like a VIP from first click to delivery.

Amir Khan

Amir Khan

Quality Head

20+ years in textile quality. Every saree passes his rigorous inspection.

Ready to Find Your Perfect Saree?

Explore our curated collection of 200+ handpicked sarees — each with a story.

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